Strategy

Right fit calls – what they are and how to use them in your launch!

November 18, 2021

In this blog we dive into the what, why and how of “Right Fit Calls”. This is a perfect objection-busting strategy for when you’re selling. They are so powerful for your launches, read on to find out more.

I'm LAURA!

I'm the founder of Love To Launch and it's fair to say that when it comes to business I eat, live and breathe launches ! I'm a launch strategist, launch manager and team-trainer to the biggest names in the online world. I have two grown up children (proud teen Mum), a luxury travel addict, foodie and latte lover.

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What are right-fit calls?

Right-fit calls are typically phone calls between yourself and a potential customer / client buyer. This call is all about converting this potential buyer into a customer. We do this by getting together to see if your product / service is right for them. Because we are all about being honest and doing business with integrity, our right-fit calls are NOT pushy or salesy… we just want to get to know you a little better to see if you’re a right fit for us, and that we’re a right fit for you! Remember – each potential client has different circumstances and beliefs, and are at different points in their journey. High ticket offers are not a one size fits all.

 

Why should you use right-fit calls in your launches?

These are amazing for your launches. After nurturing your audience in your launch, they are so ready to hear from you. They’ll have gotten to know you during your launch, so they will feel more comfortable getting onto a call with you. They’ll be more interested in what you have to offer them, and they may just commit to buy.

 

How to implement right-fit calls into your launches.

Put a button or link at the bottom of your Sales Page to book in a call with you. Calendly is a great tool to manage this if you use Zoom for your calls. These are typically done via phone calls but we are seeing that they are also done on Zoom too now. Whatever you’re more comfortable with! We also post into our launch pop up group in Facebook the option to book in a call with us – that is where our most engaged people are.

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I'm Laura, Love To Launch founder...

Some people call me "Launch Queen" and I'll probably call you "my lovely" - because that's what I call all my friends. I'm the founder of Love To Launch and it's fair to say I eat, live and breathe launches.

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